How to Make the Most of the Market

As we weather market fluctuations caused by a variety of factors, like the state of our economy, interest rates, the job market, global events, and more, it can seem like the right time to buy is always just around the corner or has just passed you by. It’s always ideal to be able to make your real estate move in your own time and on your terms, but oftentimes, due to other life circumstances, we may not have the option of waiting and must enter the market as it currently stands. Whether you’re preparing to make a sale or purchase or considering whether the timing is right, I’d encourage you to take a proactive approach and strategically navigate our real estate market as it is right now—taking advantage of conditions that could actually prove that this diamond-in-the-rough situation may yield dazzling results for your home search or portfolio-building ventures.

For sellers, the buyers you’ll likely encounter as you list and market your home are serious about making a purchase, whether they consider the timing ideal for their own personal journeys or ideal due to the lack of competition from other buyers. Although you won’t experience the frenzied bidding wars of 2021, wherein buyers were compelled to make offers well above the asking price, in cash, and with contingencies waived, you’re still working with those who are committed to making a purchase, even if you don’t quite have the extreme upper-hand position as you might have leveraged a couple of years ago. This means it’s all about employing savvy strategies. Ensure your property looks its best—landscaping, staging, and making repairs and renovations within your budget are going to set your home apart from the others that are sitting on the market. Once your home is photo-ready, marketing materials like interactive websites, professional photography and video, and ads and social media posts will ensure that your home is reaching the right audience. An experienced real estate agent will be able to advise you and execute from the very first meeting until your keys transfer hands.

If you’re looking to purchase, now could be an excellent time to evaluate not just what you want out of your home but what you want out of your lifestyle. For many buyers, eventually, their current home begins to feel more like a chore in upkeep than a comfortable retreat, and downsizing to a place that has less square footage but more upgrades, like perhaps a new lock-and-leave condominium within proximity to in-city amenities, makes the most sense for their current chapter in life. If you’re contemplating when the right time to buy a condominium in Seattle is, the answer is now. With a very limited number of new condominium developments being built in the city and many offering limited-time price drops and incentives like waived HOA dues for the next year, purchasing a new residence could be the perfect way to prepare for a new year.

Ultimately, entering the market right now—particularly during the holidays—may not seem like the most optimal timing, but there are absolutely ways to utilize the current market conditions to your best advantage. Approaching your home buying or selling journey with a strategic attitude and in-depth market knowledge is imperative, and that’s why having an experienced real estate advisor at your side can make a world of difference and successfully guide you on your journey towards real estate success—whether that means buying your first home or purchasing a fruitful investment property. Contact me today to discuss your goals and market conditions.